WatchGuard Blog

WatchGuard Named a "Champion" in Canalys Cybersecurity Leadership Matrix

For the second consecutive year, WatchGuard Technologies was recognized as a Cybersecurity Channel Champion in the 2023 Canalys Global Cybersecurity Leadership Matrix. The annual report assesses vendor performance in the channel over the previous 12 months based on partner feedback, vendor surveys, Canalys shipment estimates, and analyst insight.

“We are absolutely thrilled to be honored once again as a Canalys Cybersecurity Channel Champion,” said Michelle Welch, WatchGuard CMO and senior vice president of business strategy. “This recognition reflects WatchGuard’s partner-first approach and ongoing commitment to enabling MSP success, creating growth opportunities, and increasing partner profitability. Everything we do – from the continuous enhancements to our Unified Security Platform® framework to the industry-leading innovations we offer in our WatchGuardONE channel partner program – we do with the best interests of our partners in mind.”

To attain “Cybersecurity Channel Champion” recognition, Canalys identified vendors that demonstrated the highest levels of excellence in cybersecurity channel management and market performance as well as ongoing momentum.

Canalys highlighted that WatchGuard’s Unified Security Platform® architecture and the WatchGuardONE channel partner program are designed to help partners reduce costs, improve efficiency, and win business. In this year’s assessment of WatchGuard, Canalys reported that “WatchGuard’s commitment to the channel was demonstrated by its continued investment in key product, program, and enablement initiatives over the last 12 months, especially with MSPs in the SMB and midmarket segments. Partners highly rated the ease of doing business and the quality of [WatchGuard’s] account management.”

WatchGuard’s scoring in Canalys Global Cybersecurity Leadership Matrix

The report’s vendor benchmark metrics showed WatchGuard scored highly among channel partners in the following areas:

  • Partner experience: 91.4%
  • Programs and enablement: 89.8%
  • Sales engagement: 81.9%


The 2023 Canalys Cybersecurity Leadership Matrix assessed a total of 30 vendors. Inclusion was based on vendors meeting two thresholds: a minimum annual revenue of $200 million from cybersecurity (excluding professional services), and more than 50% of business going through the channel. The report identifies and positions vendors in one of four quadrants: Champions, Scalers, Contenders, and Foundations.

To view the full report, click here, and make sure to subscribe to the WatchGuard blog for more accolades, industry news, and more.

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