Analyze provides three graphs that display the engagement of guest users by days and by location.
Engagement uses web site interception to send guest users marketing messages if they try to web browse to a competitor site while on your premises. For example, you may want to know what percentage of your guest users browse to competitor web sites while in your store. Based on this data, you can customize and send marketing messages to guests to help keep them in the store.
To view these graphs, from Analyze, select Analytics > Engagement.
- Websites Intercepted — A bar graph that plots the percentage of guest users accessing the Wi-Fi facility and the number of websites intercepted.
- Users Engaged by Duration — A bar graph that plots the number of guest users who access the Wi-Fi facility, accessed the intercepted websites, and the days they received SMS or MMS.
- Users Engaged by Locations — A location-based bar graph that plots the number of guest users who accessed the Wi-Fi facility, and were intercepted by SMS or MMS.